...open the door, and where are the people?!

When browsing church websites and other promotional material, I have over the years developed methods of assessing the strength of the congregation and mission.

If a church website displays pictures of the building and no people, this means that there are no people.
If a church website displays pictures of the building full, but in black and white, this means there are no people.
If a church website displays pictures of only the ministry team and no people, this means there are no people.


Just a few handy tips.